Blog | Industry News
An imperative public service announcement for retail
Mobile App

So, here it is. I’ve decided to forego my weekly blog for something that is far more time sensitive to retailers: the need to prepare for the next phase of whatever 2020 is about to throw at us. As the numbers begin to fall into place, there are a few grim predictions for North America’s retail sector—predictions showing that up to 25,000 retailers could close their doors for good in 2020.

Now, please understand that first this is not set in stone and is only a prediction, and second, we cannot let predictions dictate a dark self-fulfilling prophecy. What we must do instead is stand up and take action to ensure we solidify the future of retail to maintain our economy and well-being for the future.

This is where we at omNovos are hoping to help. We fully understand that retail needs the tools to survive as the world evolves due to the events of 2020. We also realize that opportunities for retailers seldom present themselves with ease. Technology, implementation, and changes in business process are almost always associated with high costs, and even higher amounts of effort.

Therefore, we made a decision months ago to re-vector our development team to help the SMB retail market in hopes of supplying the much needed tools required in these trying times. These developments include a variety of contactless shopping tools for retailers that circumvent the usual high cost of adoption and implementation, instead making it both easy and highly cost effective to move their retail businesses forward and into the future.

As such, our latest updates have been made especially in our contactless shopping application—including our Scan and Pay solution. This fully functional, robust mobile app for retailers, is already pre-built, white-labeled, and fully custom brandable right out-of-the-box. This means no high development costs, no extended timelines, and no difficult configurations and integrations—everything is pre-built and ready to serve.

And, to make it even easier our team not only will facilitate the full configuration and integration, branding, etc., but they will also upload the app to the chosen major app stores (Google, Apple) for the retailer to ensure that everything is ready to roll immediately.

The mobile app also comes with the added benefit of inherent digital transformation and scalability built in. On day one, retailers can capture every scan (regardless of purchase) to begin building single-user-profile information for every individual customer. This immediately translates to better data collection and the start of true personalization as every customer can begin receiving highly customized offers, and more—all based on their profiles and actions within the app.

More so, on day one, retailers can deliver a fully contactless shopping experience, and whether it’s grocery, fashion retail, restaurants or fast-serve food establishments, our app has been designed to manage any business model with ease.

Better yet, the application is just one step in many small and easily obtainable steps to reach a new level of customer engagement, enabling future desired integrations with everything from Point of Sale Systems, products in your MarTech stack, back-end systems like Inventory, eCommerce, and so much more. This development strategy has been purpose-built so that every step forward for the retailer can be small, calculated, result in immediate ROI and, most importantly, is affordable.

For more information, please reach out to us through the following link for more information, a quote, and to start your immediate implementation.

+ InterAct™ Mobile App for Retailers

Andrew Armstrong

Andrew Armstrong

Chief Customer Officer

Andrew Armstrong is the Chief Customer Officer at omNovos – working globally with customers to design world-class customer engagement programs. He’s a prolific writer and speaker on topics including customer loyalty, personalization, and retail marketing technologies. Connect with him on LinkedIn or Twitter - his open approach to all topics usually leads to a fun discussion and a few laughs.