The modern shopper expects to be able to shop any time, from anywhere – and on any device. Why not let them?
An extension of many Scan & Pay implementations whereby customers can scan product bar codes for additional product information, receive recommendations on similar or complementary products, check inventory availability, and so much more.
A digital tool allowing customers and guests to announce their presence which triggers the next step in their experience. Think of it as a digital version of the desk clerk in a hotel, the host(ess) in a restaurant, or as the service alert and customer confirmation tool for the newly created BOPIS/Curbside Attendant position.
A variation of Scan & Pay designed to address customizable orders – quantities, ingredients, extras, special requirements, etc…. Acknowledging the newfound safety challenges of many businesses, Order & Pay allows customers to place their orders with minimal interaction with staff. Orders are delivered to in-house systems who then can act solely as the delivery mechanism – ensuring minimum contact and maximum safety for all. Payments are integrated and configurable to the needs of the business.
Emerging from our work in grocery, this tool is the realization that many different verticals have their own version of a recipe and customers could benefit from some help in putting it all together. This tool is an extension to Scan & Learn and provides suggestions to customers from which to choose based on their current digital interaction. Examples include:
- Grocery: scanning Portobello Mushrooms provides recipes including this item.
- Restaurants: Scanning a specific dinner item provides wine or other food pairing options.
- Hardware: Scanning pressure-treated 4x4s provide deck design options and material lists
- Hotels: Scanning the in-room dining menu allows for digital ordering without contacting In-Room Service
- Fashion: Scanning the red sweater provides the “recipe” for building multiple other outfits – pants, shirts, socks, shoes, etc….
The options are limitless
Frictionless Contactless Payments
Scan & Pay is a contactless payment method where items are scanned, added to a cart, and payment is performed from the customer’s mobile device. With your own branded Scan & Pay application, your customer is empowered to control their own customer journey and remove any friction the customer may perceive in the payment or checkout process.
Interactive Customer Engagement
Retailers, Restaurants, and those in the Hospitality industry MUST be active in all channels. Through modern customer engagement technology, you have the opportunity to transform your business by offering customers and guests a seamless experience—online, in-app, and in-store. Digital customer-facing tools provide the opportunity for you to engage your customers in real-time in the moments that matter.
Real Engagement = Real Data
Digital tools like those in the InterAct™ Suite are designed to provide value to your customers and encourage them to want to use them. The more each customer uses the tools you provide, the more you learn about them. That data forms the basis of every future interaction.
Real Data = Real Loyalty
True customer Loyalty (with a capital L) is about much more than dollars and points. For your customers and guests, it’s also about being treated as the unique individual that they are. A customer/guest experience designed around the use of each person’s shared interests and preferences generates far more loyalty than ANY points based program. Make them feel special, and they will return—over and over again.
Complete Control Over the Experience—
For All Parties
Customers like to be in control. And now that they must interact in a significantly different way, your business can use this as a way to meet their needs and deliver a personalized experience. At the same time, your business wants to make sure it delivers a consistent experience in ALL channels. Offering your own customer-facing tools allows you to have the best of both worlds while also extending that engagement outside the store – ensuring additional protection against any further business disruption.
Start Mastering Customer Engagement Today
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