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For the majority of shoppers, convenience is at the top of the priority list. Pair that with hyper-personalization and the new era of modern customer engagement becomes an instant reality.
It’s for this reason that one of the primary goals for retailers is to know what is in-stock and available to ensure that customers get what they are looking for, when they are looking for it. After all, without the actual items being offered in-stock, the customer experience will be a poor one. Avoiding this critical step in engagement is easy—you just need the right tools to do it.