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The Top 5 Retailer Benefits of Contactless Shopping

As the latest events of 2020 continue to unfold, retailers of all types must look at two important and distinct facts. First, that the current situation may well be here to stay for the foreseeable future—meaning that stores will not be operating in the same way as they did pre-March 2020. Second, the adoption of new customer-centric technology as it pertains to personalized engagement must be adopted to survive the current economy and thrive regardless of what stores look like going forward.

The good news is that there is a silver lining in all of this. If one key learning has been identified in 2020, it is that retail can function and even flourish under current health and safety guidelines simply by engaging customers in new, contactless ways while extending services through other channels and delivery methods. These new engagement techniques—ones that also allow for increased and more comprehensive data collection—are also going to be a driving force behind the next phase of the digital economy in the years to come. 

It is often said that necessity is the mother of all invention, and 2020 has undoubtedly brought about the need for much new invention as the necessity is now mission critical. Recent studies have shown that pre-pandemic, 70% of companies had digital transformation plans in place, or were at least working on one (Smarp, 2020). But with the advent of COVID-19, organizations have now vastly accelerated the timelines, scope, and even the implementation of their plans. In fact, many digital transformation plans have changed the focus on contactless shopping.

Given this new reality, let’s explore this model a little further and take a look at the Top 5 Retailer Benefits of Contactless Shopping.

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Resources

Digitally Transformed Businesses and Contactless Shopping are the Future

Digitally Transformed Businesses and Contactless Shopping are the Future

Digital Redefines the Contactless Experience

Digital Redefines the Contactless Experience

The Top 5 Retailer Benefits of Contactless Shopping

The Top 5 Retailer Benefits of Contactless Shopping

Infographic – All about that data

Infographic – All about that data

6 Key Questions to help Retailers Create an Outstanding Customer Experience

6 Key Questions to help Retailers Create an Outstanding Customer Experience

Digital redefines the retail experience

Digital redefines the retail experience

Is your customer data truly usable

Is your customer data truly usable

Digital Transformation: Are You Ready?

Digital Transformation: Are You Ready?

Preparing Retailers for the New Normal

Preparing Retailers for the New Normal

5 ways retailers can engage customers when they can’t serve them face-to-face

5 ways retailers can engage customers when they can’t serve them face-to-face

Digital Redefines the Grocery Shopping Experience

Digital Redefines the Grocery Shopping Experience

Grocery Infographic

Grocery Infographic

Glossary of  Terms & Styles

Glossary of Terms & Styles

Infographic – The Importance of Inventory Insight in Modern Customer Engagement

Infographic – The Importance of Inventory Insight in Modern Customer Engagement

Infographic – A New and Highly Personalized World

Infographic – A New and Highly Personalized World

eBook – People not Personas

eBook – People not Personas

Whitepaper – The Path to Customer Engagement Success

Whitepaper – The Path to Customer Engagement Success

eBook: Why customer engagement should be at the top of your priority list

eBook: Why customer engagement should be at the top of your priority list

eBook: 5 key elements of customer data aggregation and segmentation

eBook: 5 key elements of customer data aggregation and segmentation

eBook: Data Central to Omni-channel Customer Engagement

eBook: Data Central to Omni-channel Customer Engagement

Retail FAIL of the Month: Restaurant | A Technological Failure

Retail FAIL of the Month: Restaurant | A Technological Failure

Retail FAIL of the Month: Grocery Store

Retail FAIL of the Month: Grocery Store

Retail FAIL of the Month: Family Restaurant

Retail FAIL of the Month: Family Restaurant

eBook: 5 simple ways modern customer engagement technology can help your employees deliver a better customer experience

eBook: 5 simple ways modern customer engagement technology can help your employees deliver a better customer experience

Retail FAIL of the Month: Apple Store

Retail FAIL of the Month: Apple Store

White Paper: Omni-Channel Automation

White Paper: Omni-Channel Automation

eBook: 5 things you should ask your Vendor when thinking about omni-channel

eBook: 5 things you should ask your Vendor when thinking about omni-channel

White Paper: A mobile app does not make you omni-channel

White Paper: A mobile app does not make you omni-channel

eBook: How to achieve success in this mobile-driven retail world

eBook: How to achieve success in this mobile-driven retail world

White Paper: How Data Drives Omni-Channel Success

White Paper: How Data Drives Omni-Channel Success

Retail FAIL of the Month: A National Shoe Store

Retail FAIL of the Month: A National Shoe Store

Retail FAIL of the Month: Electronics Superstore

Retail FAIL of the Month: Electronics Superstore

Retail FAIL of the Month: Photography Specialty Store

Retail FAIL of the Month: Photography Specialty Store

Retail FAIL of the Month: Outdoor Recreation Store

Retail FAIL of the Month: Outdoor Recreation Store

Retail FAIL of the Month: Women’s Apparel Store

Retail FAIL of the Month: Women’s Apparel Store

Retail FAIL of the Month: National Grocery Store

Retail FAIL of the Month: National Grocery Store

Retail FAIL of the Month: Quick Service Restaurant

Retail FAIL of the Month: Quick Service Restaurant

Retail FAIL of the Month: Automotive Dealership

Retail FAIL of the Month: Automotive Dealership

Retail FAIL of the Month: 3rd Party Food Delivery

Retail FAIL of the Month: 3rd Party Food Delivery

Retail FAIL of the Month: Workwear Store

Retail FAIL of the Month: Workwear Store

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