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Customer-focused industries like retail and hospitality have long toiled behind the scenes to give their customers the best possible experience.

Unfortunately, the COVID-19 pandemic has wiped away much of that hard work in just a few short months. Now, these businesses must not only cater to customer demands, they must also meet new regulations and new expectations for a healthy and safe environment.

If the pandemic has taught us nothing else, it is that retailers must be active in all channels. Fortunately, customers know that everyone is feeling their way along right now, so it’s a perfect time to build and test new ideas that deliver a superb customer experience—and support revenue growth.

Using modern customer engagement technology, retail stores have the opportunity to transform their business in a way that goes beyond contactless shopping to create a truly seamless customer experience—online, in-app, and in-store.