News & Events

I have always loved that song by the Barenaked Ladies, “If I Had a Million Dollars.” Call it nostalgia, the sometimes comedic aspects of the lyrics, and of course the sense of wonder—what would I do if I had million dollars? In fact, that song is not so different from...

With NRF in New York City just around the corner, I thought I'd vent some of my frustrations on the paradigms found at these types of events—and in this particular case, I'm approaching it from the visitor's point of view. Over the past few years, we've been a staple...

Remember going into a store and seeing this famous iconography on the door: No shoes. No shirt. No service. Believe it or not, some retailers still think this is true. As I was reflecting on where digital is going with customers these days, it suddenly occurred to me...

On just the title alone, I'm sure that any ad agency folks in the reading audience are already polishing their blunt objects and planning an attack on my office as we speak. So may I begin by saying, please read further before you kick the hinges from the doors. The...

If any of you have teenagers, you would think that the entire world communicates only through emojis and Instagram. I swear, my kids have forgotten how to look up. Then again, perhaps we adults are also guilty. I know that, for myself, a part of my average, everyday...

This year has been a great year for me: visiting and talking with a number of retailers, in multiple verticals, and around the globe.  I’ve made some common observations among those retailers who are making it, those who are seeing their revenue grow profitably, and...

If we all collectively chose one theme in today's world of marketing and customer engagement, it would be simple: it’s data. It literally drives everything everyone does, from the highly sought after need for personalization, to managing logistics, to garnering...

It’s easy they said. No problem they said. The number of times I've heard promises from vendors that end up falling flat are too many to count. And though I don't mean this article to be a condemnation of most vendors—honestly, you’ll see where I'm going with this in...

There is the old adage: If you can't measure it, you can't manage it—I couldn't agree more. There is also an old lyric that states that the road to Three-mile Island was paved with good intentions. The point is, for all the best laid plans most companies are chasing...