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Why self-checkout kiosks are causing people to check out

Why self-checkout kiosks are causing people to check out

At first glance, new technology always seems like a good idea. It's bright, it's shiny, and with any luck it addresses a business challenge that needs to be solved in short order. But with anything new, there is always unforeseen consequences. One need only look as...

What’s in a name, a solution, a legacy?

What’s in a name, a solution, a legacy?

With everything being about personalization, knowing the customer and knowing each other, I thought it might be appropriate to give a little background on us. After all, whether you choose to work with us one day or not, knowing where a company and its people come...

No Personalization. No Loyalty. No Customers.

No Personalization. No Loyalty. No Customers.

Remember going into a store and seeing this famous iconography on the door: No shoes. No shirt. No service. Believe it or not, some retailers still think this is true. As I was reflecting on where digital is going with customers these days, it suddenly occurred to me...

What is mass marketing even good for anymore?

What is mass marketing even good for anymore?

On just the title alone, I'm sure that any ad agency folks in the reading audience are already polishing their blunt objects and planning an attack on my office as we speak. So may I begin by saying, please read further before you kick the hinges from the doors. The...

The retail apocalypse and what I learned from the 80s

The retail apocalypse and what I learned from the 80s

This year has been a great year for me: visiting and talking with a number of retailers, in multiple verticals, and around the globe.  I’ve made some common observations among those retailers who are making it, those who are seeing their revenue grow profitably, and...

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