Forget the buzzwords, wow your damn customers already!

Forget the buzzwords, wow your damn customers already!

Omnichannel, digital transformation, big data … and my favorite: Compu-Global-Hyper-Mega-Net (thanks Homer Simpson).  Look, all buzzwords or not, the terms used are not the issue that retailers are facing—the outcomes are what they are facing. The fact of the matter...
Are your employees helping or hindering your brand?

Are your employees helping or hindering your brand?

Everyone has heard the old adage, “It’s hard to find good help these days,” but to me that’s somewhat of a cop-out. Painting all current or potential employees with such a broad brush speaks more about management than it does about the challenge of finding so-called...
What decade is your retail brand living in?

What decade is your retail brand living in?

There is no doubt that our global society is now firmly at a crossroads: split between the old and the new as technology permeates our daily lives more than ever before. However, with all of the technology that we have that seemingly accomplishes everything, retail is...